Adidas is having an early Black Friday preview sale — here’s what you can save on now, plus what to expect on Black Friday

Adidas Ultraboost 20

  • Adidas is starting Black Friday early with a preview sale. Right now, you can save 30% on your order when you buy a pair of sneakers with the promo code "GETSHOES" at checkout.
  • Based on previous years, Adidas' official Black Friday sale will likely begin some time during the week of Thanksgiving.
  • We're also keeping tabs on Black Friday deals available online on Amazon, Target, Walmart, The Home Depot, and more. See our guide to the best overall Black Friday deals here.
  • To potentially save more this Black Friday, visit Insider Coupons and check out our most up-to-date Adidas coupons and promo codes.

Although Black Friday isn't here officially, Adidas is getting a head start with a Black Friday Preview Sale. Right now, you can save 30% on your entire order when you buy a pair of shoes with the promo code "GETSHOES" at checkout.

Whether you're just looking for a new pair of sneakers or shoes and clothes to match, the sale is the perfect way to save ahead of Black Friday.

We'll update this article with information on Adidas' official Black Friday 2020 sale as soon as details are available, but for now, we've rounded up the best early Adidas Black Friday deals.

Adidas early Black Friday 2020 deals:









How do we select Black Friday deals from Adidas?

The deal price must be better than the retail price or the normal sale price, and if we write about it, we've made sure it's not available somewhere else for cheaper.

When does Adidas' Black Friday sale start?

Black Friday 2020 is November 27 and Cyber Monday is November 30, but Adidas is getting started early with select deals. Based on previous years, the official Black Friday sale will likely start the week of Thanksgiving.

What is Adidas' return policy?

You'll have 90 days from the date of your delivery to return all purchases.

Can I shop at the Adidas store near me?

Yes, you can shop Black Friday deals at Adidas stores. Stores may have limited stock and availability, so shopping online is probably the best way to get everything you want. 

What should I buy from Adidas this Black Friday?

Aside from sneakers, Adidas's Black Friday sale is a great time to stock up on sportswear like sweatsuits, T-shirts, hoodies, and jackets. You'll also find plenty of accessories like backpacks, socks, gloves, and more. 

How does Adidas stand up to the competition on Black Friday?

Although you will find Adidas products on sale at plenty of other retailers, shopping directly through Adidas is usually the best place to find deals on the brand. If not you're looking for Adidas gear specifically, you'll want to shop around.

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Disclosure: This post is brought to you by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we get a small share of the revenue from the sale from our commerce partners. We frequently receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising sales team. We welcome your feedback. Email us at [email protected]

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