Nickelodeon’s NFL Playoff Telecast Scores Biggest Audience in 4 Years

Nearly 14 times more viewers watched Chicago vs. New Orleans on CBS

Spongebob Nickelodeon

Nickelodeon’s special broadcast of an NFL playoff game on Sunday was not only a hit on social media. The Chicago Bears-New Orleans Saints matchup drew more than 2 million viewers for the kids-focused network, it’s biggest audience in nearly four years.

On CBS, the game was watched by 28.6 million viewers, bringing the total between the two networks north of 30 million. That made it the most-watched game of the entire weekend, which featured six games for the first time. CBS also solo aired the Indianapolis Colts-Buffalo Bills game on Saturday afternoon.

The Nick broadcast featured its own announce team, filled with stars from “All That,” as well as Nick-themed graphics including “Spongebob SquarePants” and that Green Slime.

More to come…

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